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Women's Results From Simple Session Are In!

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Photo and info via WCS








Simple Session was held this past weekend in Tallinn, Estonia and the women's results are in! Sky Brown from Japan took 1st, Keet Oldenbeuving from the Netherlands in 2nd and Ksenia Maricheva took home the 3rd place medal.

Seven female rippers were there to comepte - but no one from the USA showed up to compete in the women's event, although there were plenty of USA men there competing - if anyone knows why, please let us know!



RESULTS

1 Sky Brown JPN
2 Keet Oldenbeuving NED
3 Ksenia Maricheva RUS
 

4 Kate Shengelya RUS
5 Enni Kalilainen FIN
6 Aleksandra Petrova RUS
7 Heini Luotola FIN

The Fate Of Transworld Skateboarding Magazine.

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Lizzie Armanto - Transworld Magazine November 2016


Along with all the other nasty news right now about (AMI) American Media's CEO/Chairman, David Pecker, the news about AMI acquiring all the Transworld Magazine titles may have gone unnoticed by most.

Yes, it's true, AMI Publishing purchased The Enthusiast Network (TEN) and Transworld Skateboarding Magazine (TWS) was one of TEN's publications.

We heard that more than half the TEN staff was let go last week, including numerous people in key positions at TWS and rumors are swirling today that AMI has shuttered Transworld Skateboarding Magazine for good - we are not sure if that last part is fact.

Transworld's Wikipedia page latest update states (using the past tense "was"):


       "Transworld Skateboarding (TWS) was an international magazine on skateboarding that was based in Carlsbad, California. The publication also ran an accompanying website and video production company. As of February 2019, the publication was killed by the American Media, LLC alongside other Transworld publications." 


Transworld Skateboarding Magazine has been around for thirty-five years now and we were so happy when they did that awesome issue full of women skaters, with pro skater, Lizzie Armanto, on the cover in November 2016 - that sold out immediately.

Sky & Quinne with the November issue of Transworld Skateboarding Magazine 


We gotta be honest here - we LOVE print publications. The internet is great and awesome for fast info like contest results or breaking news, but there is nothing like holding a magazine in your hands and thumbing through the pages or pinning inspiring pictures on your wall.

If the rumor is true, we are sorry to see Transworld Skateboarding Magazine go, they were an integral part of the skate community for so long and a lot of great people are now out of jobs. If it's not true, buy the mag, or subscribe and support!





Let's try & keep print ALIVE by supporting the magazines we do have left, and the new ones just starting up.

Here are a few new print magazine publications that we love and that we feel deserve your support!

You can order them online via the links below.








X-Games Qualifier Dates Are Announced.

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Sabre Norris winning the X-Games Qualifiers in 2018

It's Official!! The Road to X Games: Boise Qualifier is going down June 28-29


PRESS RELEASE

Returning to Rhodes Skate Park in Boise, Idaho for the third consecutive year, the Road to X Games Boise Qualifier will bring the world’s best Skateboard and BMX Park competition June 28 and 29. Last year, more than 12,000 fans attended the two-day event. In addition to Park competitions, the event will again feature an interactive fan village with food, sponsor booths and music.

Streamed live from Rhodes Skate Park in Boise, Idaho, the Park Qualifier will feature three disciplines – Men’s Skateboard Park, Women’s Skateboard Park and BMX Park. The top athletes in each discipline at the Boise Park Qualifier will also receive their invites to Minneapolis. In addition to the live stream, fans can catch the Boise Park Qualifier coverage on ABC as part of the World of X Games content on July 6 as well as coverage across X Games digital and social platforms.


"After two successful Road to X Games Boise Qualifier events, we are excited to work with the team at Boise Parks and Recreation and all local partners to bring an even better experience to fans at Rhodes Skate Park in year three,” said Ryan McGuinness, ESPN X Games director of event development. “The fan engagement at these two events has shown what a great match the Qualifier is for this youthful, active city.”

“Boise is building a national reputation as a welcoming city that appreciates athleticism of all kinds. The Boise CVB is thrilled to welcome back the Road to X Games Park Qualifier to our community this June,” said Carrie Westergard, executive director.

“The Road to X Games: Boise Park Qualifier is a must-see for anyone who enjoys watching athletes compete at the top of their sport,” said Doug Holloway, Boise Parks and Recreation director. “It’s exciting to see local kids take up sports they may never have considered and Rhodes Skate Park is a great venue for that kind of discovery.”

The event is free and open to the public. Boise Parks and Recreation will also offer tickets to premium bleacher seating to watch the competition. More details on ticket sales will be announced soon.


** Last year Sabre Norris showed up and took the win, we are sure that this year will have more surprises in store for the women's event, and we can't wait to watch!

More Skater Girls In A New Music Video.

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Check out Smoke Season's new video "Up On Me" that features female skateboarders - Lydia Martinez, Marissa Martinez, Felicia the Sk8r, & Kelly Bentovoja.

Love the look of this video - great job!



CREDITS

Director: Natalie Neal
Producer: Natalie Neal
Editing: Gabby Bianco, Natalie Neal, Jason Rosen
Director of Photography: Sean Bagley
Unit B Cinematographer: Daria Rountree
Camera Intern: Spencer Frazen
Colorist: Michael Schatz, Sean Bagley
Wardrobe Styling: Kristin Condia
Hair & Make Up: Andrea Samuels
Assistant Hair & Make up: Brittany Doles
Production Assistants: Camila Contreras, Jack Chown

Starring: Lydia Martinez, Marissa Martinez, Christopher Vick, Felicia the Sk8r, Kelly Bentovoja, Bobby Coyote, Daria Rountree, and Blake Fights as The Trash Queen

Cover Photography: Pedro Martinez

Special thanks to Welcome Skateboards, Underpin PR, TUK Footwear and Copeland Entertainment Produced by Andrew Furze Mixed by Todd Bergman Mastered by Gentry Studer Distributed worldwide courtesy of AWAL

Girls Skate Session At The Cove This Saturday!

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The next Girls Skate Session at The Cove is this Saturday, February 16th from 10am - 12pm. The weather forecast looks good for Saturday!! So keep your fingers crossed.

Here is some exciting news!

Starting in March, the Girls Skate Session at the Cove will be held twice a month. Every 1st and third Saturday from 10am - 12pm.

Please help spread the word and remind anyone new to The Cove that they must register in advance as the Parks & Rec office won't be open at this time.

Location:

The Cove Skatepark
1401 Olympic Blvd
Santa Monica, CA 90404


Upcoming Girls Sessions at The Cove:


February 16th
March 2nd
March 16th
April 6th
April 20th

This New Collab Has Dropped And Is Selling out Fast!

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The Doyenne Skateboards x Girl is NOT a 4 Letter Word collab just launched as part of Doyenne's new Winter Collection and we are so stoked!

The limited edition tee features a picture, circa 1977, of Girl is NOT a 4 Letter Word founder, Cindy Whitehead,  screen-printed in lilac on a heavyweight white tee, with the tagline "Women That Made History". When companies like Adobe are using iconic 70's skate images of women like Cindy in their ads without proper credit, this new Doyenne x GN4LW collab tee answers back, firmly placing history where it belongs.

You can order the tee online HERE  and they ship worldwide - so get yours before they sell out!

Support female skateboarding and wear with pride the name of the women that shaped the history of skateboarding.


Giving Back: 10% of the cost of the T-Shirt will be donated to Free Movement SB to support their work for refugees youth through skateboarding and education in Athens.


About Doyenne: Doyenne is a female run company that promotes diversity in skateboarding. Their garments and accessories are ungendered and their mission is to create a bigger space for women, LBGT, POC, and people with disabilities within skateboarding.

We are proud to be doing this collab with a brand whose mission aligns with ours!






P.S.   Doyenne's rad new shop is now open at the Colabs Scotland so if you are near there you must pop in and check it out. It's pretty bitchin and they have apparel, boards, books, magazines and more!

All You Need To Know About The Vans Girls Combi Contest!

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Photo Joanne Barratt

It's that time of year - Vans Girls Combi is almost here! This is one of our absolute favorite contests of the year (it's on it's 8th year!) and so fun to see the female amateurs and pro's compete in this iconic pool. Last year the prize purse was equal to the men's for the first time ever ($65,000) and this year is more of the same except it got even bigger it's a $68,000 prize purse! Huge thanks to Vans for doing this!!

** We have not heard yet if this contest will be on a live web feed, but if we hear any news we will update ASAP!


Date:  March 8-9, 2019

Van's Skate Park
20 City Blvd W # A2,
Orange, CA 92868-3103

WCS is inviting the top girl bowl skaters in the world to compete for a prize purse of $68,000.

The event is sanctioned and organized by World Cup Skateboarding.

18 Girls have been invited for both Am Divisions:
*14 and Under and the Open Amateur (15 and Over)
* The contest will feature a best of 3 run format.

Last year’s Pro Champion, Nicole Haus will be advance directly to the finals along with the top 9 qualifying skaters.

*A best of 3 run format will be used in qualifying.
*A best of 4 run format in the final. 24 Girls have been invited.

Friday, March 8 is check in and organized practice.

The comp will start Saturday, March 9 at 9 AM.

**Please refer to the event schedule below.

DIVISIONS / PURSE

AM – (14 years of age and under – up to 18 skaters, Age refers to the age as of July 1, 2018.)

1st: $1000
2nd: $600
3rd: $400

AM – (Open Amateur 15 years of age and over– up to 18 skaters)

1st: $1000
2nd: $600
3rd: $400

2019 Pro Purse $65,000 !!!

1st $28,000
2nd $14,000
3rd $7,000

4th $3,500
5th $3,000
6th $2,500
7th $2,000
8th $1,800
9th $1,700
10th $1,600


Event info:

- Free skating is now in effect at the park!

- Guest are welcome.

- Areas closed off for contest is outside street course and combi. There are no bleachers, but chairs will be scattered around


Event Schedule

Friday March. 8, 2019

5:00 PM – 8:00 PM – Registration and Check in

5:30 PM – 6:30 PM – Practice Amateurs 14 & Under

6:30 PM – 7:30 PM – Practice Amateurs 15 & Over

7:30 PM – 9:00 PM – Practice Pros

Saturday March 9, 2019

Competition:

Amateur 14 & Under: 20 minute warm-up, – 3 – 40 second runs, best run –Results are final.

9:00 AM - 9:40 AM – Heat 1

9:40 AM – 10:20 AM – Heat 2

10:20 AM – 11:00 AM – Heat 3

Open Am: 20 minute warm-up, – 3 – 40 second runs, best run – Results are final.

11:00 AM – 11:40 AM – Heat 1

11:40 AM – 12:20 PM – Heat 2

12:20 PM – 1:00 PM – Heat 3

Pros: 20 minute warm-up, – 3 – 40 second runs, best run – Top 9 advance to final along with last year’s champion, Nicole Hause.

1:00 PM – 1:40 PM - Heat 1

1:40 PM – 2:20 PM - Heat 2

2:20 PM – 3:00 PM – Heat 3

3:00 PM – 3:40 PM – Heat 4

3:45 PM Pro Finals – best of 4 runs

4:30 PM Awards



*** All info via World Cup Skate

Friday Wrap-up - Paris, Coffee & The Oscars - All Skate Related.

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Paris has said they'd like to include skateboarding in the 2024 Olympic Games.  Now it's up to the International Olympic Committee to decide if they get it.  Paris also wants to include: surfing and sport climbing (which will make an appearance in Tokyo as well) and wait for it ... Breakdancing!  The IOC will consider the proposal and must decide by December 2020. So I guess they plan on seeing how skateboarding does in Tokyo at the 2020 Olympics first - which may be a smart idea. 





This Sunday is the Oscars and MINDING THE GAP is up for Best Documentary. It's been receiving a lot of press lately so you may want to tune in to see if it wins - crossing our fingers!  If you haven't seen this coming of age film, it's a must! Check it out on HULU now.







So... Stumptown Coffee now has a pro skate team and Elissa Steamer is a team rider. They have released this short video trailer for "Breaking the Crust" -  the full-length video will be out next month.  Stumptown has also released a limited cold brew and whole bean coffee, and $1.00 from each bag and can sold, will go back to 3 non-profits - 2 of them being female based; Exposure Skate and Skate Like a Girl. You can also buy a limited edition Stumptown Team Box Set for $29.00

OH-SO Magazine - A Full Mag Featuring Only Female Skateboarders.

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We are always so stoked when a magazine decides to feature female skateboarders, but we are even more excited when an entire magazine is devoted to their stories and images. Welcome to our new favorite read, OH-SO MAGAZINE!


OH-SO Magazine was founded after the publishers 7-year-old daughter took an interest in skateboarding in the summer of 2018. They started shopping for a board she could skate and learn on—they went to a store and looked for something that appealed to her—but they both noticed that it was a male dominated selection. The daughter asked her dad why she couldn’t find something she liked...so began the search to help her find something she could identify with while she immersed herself in the brief history of female skateboarding.



Ultimately, this led to the development and production of OH-SO, a magazine that celebrates the global female skateboarding scene. They've reached out to many talented individuals, looking to contribute and collaborate along the way, and they will continue to do so to document this journey.




The goal at the magazine is to shed light on the many conversations that are happening in and around women's skateboarding. OH-SO goes behind-the-scenes to give you a first person perspective from the many females who are contributing to the growth in the global skateboarding community -- with a nod to those who paved the way.





Featured in the first issue: Exclusive Interviews with the skate-legend and head of The Alliance, Mimi Knoop. England’s first female pro Lucy Adams who is current chair of Skateboard GB the national federation. After defying gravity, Lizzie Armanto talks us through what really happened in the Loop! Atita Verghese who is using Skateboarding to empower India’s often neglected-women -- Atita is a role model in every sense. These interviews are just a sample of what is happening and who is helping shape the women's skateboarding community...you don't want to miss this issue!

 Order the Premiere Issue of OH-SO!


Girls Skate Too - Coming to NYC.

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Get ready NYC, we're launching something BIG in your city on Thursday, February 28!!

 More details to come!




*Keep up with all the info on our instagram @girlisnota4letterword

#GIRLSSKATETOO

The New Nike "Dream Crazier" Video Is Everything!

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Nike's new DREAM CRAZIER video, narrated by Serena Williams, is everything! If you need some inspiration in your day, just watch it on repeat, because it's that powerful! And since we are all about action sports athletes, make sure you catch Sky Brown skateboarding and Chloe Kim snowboarding.

#JustDoIt
#DreamCrazy
#DreamCrazier


We Offer No Apologizes For What We're Doing In NYC on Thursday.

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Last year we put up 2 big billboards that featured female skateboarders in a high traffic area (Sunset Blvd.) in Los Angeles, and now we're doing it NYC!  Yep, you heard that right. We are lighting up the sky and launching not one, but TWO huge electronic billboards in Times Square this Thursday evening, and both billboards will feature female skateboarders!

March is National Women's Month so we thought we'd kick it off the night before, by featuring women in skateboarding in a BIG way.


One of the 2 billboards we put up on Sunset Blvd in 2018


Some of our California skate crew, along with our photographer are flying out and will be in Times Square Thursday night  - Quinne Daniels is our ambassador and she will be giving out Girl is NOT a 4 Letter Word pins and stickers along with team rider, Kyra Williams, during the launch. Our photographer, Ian Logan, will be shooting pics of any and all skater girls who come through. And to highlight National Women's Month - the gallery will be posted on our site for you to download, and a selection of images will be on our Instagram for you to share as well.

Hashtags for the event are:

#girlsskatetoo
#girlisnota4letterword
#NationalWomensMonth

We heard that OH-SO Magazine, QUELL Magazine and Adrienne from MS RPRSNTD, as well as Lola "The Young Vandal" will all be attending - we can't wait to connect with all the NYC skaters we haven't met yet, so we hope to see you there!


Details on time & location at end of this post.

Kyra with the Street Angel board


In anticipation of this event, Dusters California is giving 15% off any Dusters x Girl is NOT a 4 Letter Word "STREET ANGEL" cruiser, with artwork by legendary comic book artist Jim Rugg!


Use code gn4lw at check out - HERE 


INFO FOR LAUNCH


TIMES SQUARE,  NEW YORK

THURSDAY, FEBRUARY 28
FROM 5:30 PM-7:30 PM 

** Billboards are debuting at, 42nd Street & 7th Avenue - facing South East.

Each billboard will rotate 30 times and stay up for 15 seconds each.

There is a vertical billboard and horizontal billboard just below it - there will be images on BOTH  billboards - but we're not going to share the images that are going up - that part is a surprise!



Big thanks to everyone involved in this project - Elise Crigar (design), Ian Logan (photography), Dusters California (borad collab),  Sunshine Canteen and Jim Rugg (collabs with GN4LW + artists) our GN4LW skaters, and all of you for coming out. 

We can't do what we do, without great support like this, so THANK YOU!




Women's History Month - Female Skate Billboards Launched In NYC!

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Girl Gang in Times Square

Violet
 CA and NY Crews Hanging in the Cold
Mathilda
Kava, Nesa & Jasmine
Jasmine
Lola
Kava
Violet
Quinne, Kyra and Lola
Photos Ian Logan x Girl is NOT a 4 Letter Word

* If you'd like to repost on your own social media, please credit @ianloganphoto and @girlisnota4letterword - thanks!


The Girl is NOT a 4 Letter Word billboards went up in Times Square, NY on Thursday to kick off WOMEN'S HISTORY MONTH, and the two digital platforms lit up the New York City sky during rush hour, while skater girls gathered on the sidewalk across the street to skate, talk, celebrate and take photos with the billboards.

We flew with some of the GN4LW crew out to NYC for the launch and had the best time meeting the NYC girls we know from Instagram. We gave out raffle tickets and prizes like a Dusters x Girl is NOT a 4 Letter Word "Street Angel" board, Sunshine Canteen tees, beanies,stickers, pins and our friends at OH-SO Magazine gave out copies of their premiere issue and Quell Skate showed up to pass out stickers as well.

"Women and girls in skateboarding should be seen and celebrated, says Cindy Whitehead, founder of Girl is NOT a 4 Letter Word, it was awesome to see female skateboarders from California as well as New York, come out on Thursday night to view and celebrate these billboards as a collective group - it wasn't about who was on the billboards, it was about the fact that they were finally seeing other skater girls like themselves, larger than life."  


The billboards photos were shot by Ian Logan and designed by Elise Crigar. The skater girls featured are Quinne Daniels, Kyra Williams and Kala Baltasar.

We'd like to thank artist Jim Rugg (artwork on the Street Angel board featured), Sunshine Canteen for graphics on the tee's and Dusters California for our collab skateboard line.


**In honor of the NYC billboard launch, Dusters California is giving 15% off the GN4LW "STREET ANGEL" cruiser, with artwork by Jim Rugg!  Get yours HERE  & use code gn4lw at checkout



Celebrate International Women's Day Skateboarding At These Locations!

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Los Angeles


Barcelona
Seattle

Barcelona / Babes N' Boards

Portland


Grab your girl gang and head out this Friday to celebrate International Women's Day - Nike SB along with the sponsors in each area listed above,  including the rad girls from Babes N' Boards in Barcelona, have some great things planned.

What could be better than celebrating this awesome day while skateboarding?!



Another Skateboard Magazine Bites The Dust.

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Yesterday was a sad day for those in skateboarding, when it was announced that TRANSWORLD SKATEBOARDING MAGAZINE (TWS) will no longer be published. After AMI bought The Enthusist Network (TEN), that TWS was part of, everyone wondered how the skate mag would fare under the umbrella of  AMI which publishes magazines like Muscle & Fitness, M&F HERS, The Star, & The Enquirer, among others, and is helmed by CEO/Chairman David Pecker - who definitely isn't a skateboard fan.

Tuesday the answer became abundantly clear when people started receiving notifications (see below) that their magazine subscription to TWS would now be replaced with a subscription to Men's Journal, another AMI publication. The internet was rife with comments from men and women alike wondering how that was even comparable, and in the women's case, asking things like;

 "Why the hell do you think we want Men's Jornal? Are you assuming all raders of TWS are male?"



Photo via Heidi Lemmon

Those of us who have been involved with AMI and it's chairman/CEO in the past, know that yes, it's definitely a "mans world" over at AMI - so no surprises there.

Now is the time to step up and show support for the skate mags that are still in print or have websites they update daily. And if you enjoy seeing what the female skaters are up to, support print publications like OH-SO Magazine, SKATEISM and QUELL - because they are out there making their mark.

I know for a fact, that I'd rather have my mailbox receiving any one of those three mags than MEN'S JOURNAL - that's for SURE!




These Ladies Are Invited To X-Games Minneapolis!

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Brighton Zeuner, 2 x Gold Medalist Women's Park - Photo via X-Games


Today the X-Games announced the invited athletes (so far)  for both women's park & street. We're looking forward to watching these ladies compete at X-Games Minneapolis in August!

Women's Park

Brighton Zeuner
Sabre Norris
Sakura Yosozumi

Women's Street

Mariah Duran
Aori Nishimura
Alexis Sablone


As per usual the top 3 women in park and street get automatic invites to X-Games Minneapolis, the rest (women's park only) will need to qualify at the X-Games qualifier event in Boise (more info below)

** Women's street athletes will qualify at X-Games prior to finals.


As part of the Road to X Games content series, X Games will also host top athletes in a Boise Park Qualifier event on Saturday, June 29, as they compete to secure their invitation to X Games Minneapolis. Streamed live from Rhodes Skatepark in Boise, Idaho, the Boise Park Qualifier will feature three disciplines – Men’s Skateboard Park, Women’s Skateboard Park and BMX Park. The top six athletes in the men’s disciplines and the top four in Women’s Skateboard Park will also receive invites to Minneapolis.

Stay tuned in June to see who else makes the cut for women's park!

Pro Skateboarder Jordyn Barratt Signs Sponsorship Deal With Toyota.

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Congrats to actions sport athletes Jordyn Barratt (skateboarding), Lakey Peterson (surfing) and Alise Willoughby (BMX) for joing team Toyota!  

From breaking down barriers to defying the odds and overcoming physical limitations, Team Toyota's newest group of athletes have challenged the status quo and inspire people across the world to do the same.

"Whether it's here in the United States or on the global stage, these Team Toyota athletes inspire others to believe in their own strength, determination, and ability to achieve their dreams," said Ed Laukes, group vice president, Toyota Marketing, Toyota Motor North America. "As the Human Movement Company, we have an opportunity through these athlete partnerships to show people that no matter the challenge, when a person is free to move, anything is possible."

"Each athlete has overcome his or her own limitations and provides a unique voice to our mobility message," said Dedra DeLilli, group manager, Olympic and Paralympic marketing, Toyota Motor North America. "By partnering with these incredible individuals, we're not only able to support them throughout their Olympic and Paralympic journeys, but we're also able to connect with people around the world and tell our Toyota story."

In addition to the 14 Team USA athletes and hopefuls who have joined Team Toyota, U.S. Paralympians Oksana Masters, Brad Snyder and Jarryd Wallace also continue to represent Toyota heading into the Olympic and Paralympic Games Tokyo 2020.

Team Toyota summer athletes include:

Jordyn Barratt (USA Skateboarding): a two-time X Games medalist, Barratt began skateboarding at 11 years old. In 2016, she became the first female to compete in both skating and surfing at the VANS US OPEN where she podiumed in skateboarding. Now 19 years old, Barratt hopes to compete in the Olympic Games Tokyo 2020 where skateboarding will make its Olympic Games debut.

Lakey Peterson (USA Surfing): became the first female to pull an aerial maneuver in surfing competition at age 14. Peterson has competed with the World Surf League since 2010, most recently winning the Roxy Pro Gold Coast competition in Australia in 2018, and is currently ranked No. 2 in the world.
Alise Willoughby (USA Cycling): a two-time U.S. Olympian and World Champion in BMX racing, Willoughby began racing at the age of six. Willoughby has had a storied career, winning a silver medal at the Olympic Games Rio 2016, and several other notable accolades along her journey as the winningest rider in USA BMX history.

Vanguards Skate Video Is Released and it's Epic!

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Just in time for International Women's Day, Vans released this new Vanguards Video:  Style, Creativity, and Skateboarding, their own way! The just-released video features; Brighton Zeuner, Lizzie Armanto,  Yndiara Asp, and Mami Tezuka.

There’s a new movement happening in skateboarding, one where creativity wins and style matters – and Vans skateboarders Lizzie Armanto, Yndiara Asp, Mami Tezuka and Brighton Zeuner are leading the charge. Watch as each reflects on their skating and how they’re fired up by the desire to do things their own way.



Press Release:

Vans, the original action sports brand and icon of creative expression, unveils the first chapter of its beloved THIS IS OFF THE WALL  campaign, exploring the identities and influences that fuel modern skate style in “Vanguards”. Expanding on Vans’ THIS IS OFF THE WALL narrative, the campaign defines what “Off The Wall” means through a diverse series of digital storytelling and immersive engagements that inspire, enable and support global creative communities. The campaign kicks off with “Vanguards”, an exploration of how style, individuality and creativity shape skateboarding through the lenses of Vans team riders Lizzie Armanto, Brighton Zeuner, Yndiara Asp and Mami Tezuka.


“Everyone has their own unique approach to skating: where they grew up, who they were influenced by – it all affects how they look on a board,” said Vans team rider Lizzie Armanto. “Vanguards” showcases a remarkable roster of skateboarders and examines how the unique experiences of each athlete has defined their own sense of style on and off the board. Highlighting attributes such as Lizzie Armanto’s flowy, surf-skating form inspired by her Santa Monica roots, Brighton Zeuner’s colorful personality that parallels her bold performance, Yndiara Asp’s fearless attitude that made her a standout in the Brazilian skate scene, and Mami Tezuka’s focused sense of timing that was honed over years of studying piano in her native Japan, “Vanguards” conveys a breadth of creative interpretations all founded in skateboarding.

“Our brand’s identity is continually inspired by personalities such as the women you meet in the Vanguards campaign.” shares Erwin Federizo, Vans’ Global Executive Creative Director. “By sharing their stories, we are able to continue celebrating the unique individuals who are living and breathing Vans’ ‘Off The Wall’ ethos. Creative campaigns like this are a true testament to our purpose.”
“Vanguards” represents Vans’ commitment to supporting the longevity and growth of skateboarding. In 2018, Vans embarked on a global initiative to teach women of all ages how to skateboard through a series of skate clinics in an effort to introduce a new form of expression, while empowering the skate community through new perspectives. Vans remains committed to growing and sustaining skateboarding worldwide, hosting a brand-new series of women’s skate workshops across the globe beginning March 8, 2019, International Women’s Day. Throughout the year, Vans will also host Vanguard experiences at Vans Park Series events featuring skate clinics, photo exhibits and experiential activations curated by local athletes and the Vanguards themselves.

Visit vans.com/vanguards to learn more about skate clinics near you.

“Vans extends beyond traditional campaigns by funding efforts that create meaningful interactions with loyalists and newcomers alike,” said April Vitkus, Senior Director of Vans Global Brand Marketing. “Vanguards aims to not only tell a story of four women but invites everyone to experience the creative depth that surrounds what we cherish most – skateboarding.”

Come Watch The Vans Girls Combi - Free!

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This is one of our favorite contests of the year and it's now open to the public!!

Come out and watch the Girls Combi Contest at the Vans Skatepark in Orange on Saturday, March 9th.

Free and open to the public from 10 AM - 5 PM!



20 City Boulevard West
Orange, CA 92868
(714) 769-3800

International Women's Day And Our Favorite GN4LW Video!

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Photo Christin Rose for Lifetime TV






For International Women's Day, we had to throw it back to this awesome video we did with Lifetime TV - it encompasses everything we love about women & girls in skateboarding!

Cheers to these rad girls featured!


Skateboarders:

Jordyn Barratt
Hunter Long
Minna Stess
Quinne Daniels
Vianez Morales
Emma Houle
Sky Brown

WCMX Athletes:

Katherine Beattie
Jamey Perry
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